Tell me a fact and I will learn
Tell me a truth and I will believe
But tell me a story and it will live in my heart forever
 -Steve Sabol, NFL Films

People don't want to hear sales pitches. They're tired of being marketed. to. 

Instead, engage your audience. Take them somewhere. Show them something new. Educate them. Storytelling allows you to do all this and in turn create a connection that resonates with your audience. 

We help you produce videos that tell their story of your organization through those who know you best, allowing you to present the most accurate and authentic message possible.  

Everyone has a Story. We can help you find yours and tell it.


                                                  Meet Observe

  President/Founder, Max Orenstein

I started Observe Video in 2009, with the philosophy of everyone has a story and your story matters.

Since then, I have worked with companies and organizations of all sizes across the country, helping to tell their stories.

I love video and I love interacting with people. Storytelling allows me the opportunity to do both.  I like working         companies and learning about their challenges, so I can determine how to help them and add value to their services. I love sitting down with people and learning about who they are and what makes them unique. 

My love of people comes from my time at Southern Illinois University Carbondale where I worked at WSIU TV, honing my skills as an on air news and sports reporter. I interacted with people from all different walks of life and was fortunate enough to learn their stories. I am also a two time participant of the National Press Photographers Association News Video workshop where, I was able to learn from some of the greatest reporters and photographers in the industry.

After a brief stint as a news reporter in Knoxville, TN  I moved back to my hometown of Minneapolis Minnesota, where I reside today.

When I'm not telling stories I likes to spend time with my family, travel, watch movies, sample restaurants, and watch sports including the Minnesota Golden Gophers football team.